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At Freedom Beverage, every team member carries a unique story—just like the bottles they champion. From the mountains of North Carolina to the breezy coastal towns, our diverse team’s personal touches and real-life experiences inform every recommendation. Read on to discover the wines, beers, and ciders that have stolen our hearts (and why they just […]

February is the month of love, and few things set the mood like a beautifully chilled bottle of sparkling wine or a delicate, food-friendly rosé. Whether it’s a candlelit dinner, a cozy date night, or a perfectly paired wine list for Valentine’s weekend, these wines help create unforgettable moments. With Valentine’s Day bringing couples into

Ring in Chinese New Year and embrace the spirit of celebration with our curated selection of Asian beers, sodas and sakes! This January, we’re thrilled to introduce exciting new offerings from Vietnam, Korea, Japan, and of course, China! These unique brews showcase the artistry and innovation of some of Asia’s most respected breweries, each blending

Kick off the new year with an exciting lineup of new beers and wines that promise exceptional value and unique appeal. This January, we’re thrilled to introduce these standout producers and offerings to our portfolio, each chosen for their quality, innovation, and ability to captivate your customers. Many come with special pricing this month, making

There’s no better way to celebrate December than with the effervescence of sparkling wine. Whether it’s the classic sophistication of Champagne or the lively fizz of a New World sparkling, bubbles bring joy to every occasion. Sparkling wines offer versatility for food pairings and unmatched elegance for festive toasts. This December, we’re highlighting exceptional sparklers

This November, we’re highlighting New World wines that blend time-honored techniques with a spirit of innovation. As winemakers in the Americas, Australia, New Zealand, and South Africa adapted European traditions to new climates and terroirs, they crafted unique expressions that stand out for their quality and distinct regional character. Our featured selections this month showcase

This October, in recognition of Breast Cancer Awareness Month, we’re spotlighting the remarkable women who are making waves in the wine and beer industries. From winemakers to brewery founders, these trailblazing women are leading with creativity, innovation, and a commitment to excellence. Each featured selection represents a female-led operation producing standout wines and beers that

In honor of National Organic Month, we’re spotlighting a selection of wines and ciders from our portfolio that exemplify a deep commitment to organic farming and sustainable practices. While Freedom Beverage always prioritizes responsibly made, family-owned producers, these featured selections go the extra mile by embracing organic farming, which nurtures soil health, reduces chemical use,

It’s hot and we’re eagerly trying to find something to be excited about – so we decided to celebrate our favorite animal: the dog. This month, $1 per bottle of featured wine and $2 per case of featured beer will be donated to Saving Grace in support of rescue dogs all over North Carolina. Since

As Dry July gains traction globally, it presents a unique opportunity to cater to a growing segment of consumers seeking sophisticated, non-alcoholic options. Dry July, which started in Australia, challenges participants to abstain from alcohol for a month to raise funds for cancer support organizations. This month-long event has evolved into an influential movement, raising